Helping Digital Agency Leaders and Investors Succeed Before, During, and After M&A

Strategic advisory, fractional leadership, and executive coaching that strengthens digital businesses for long-term success.

With over 25 years of leadership experience across the USA, UK, and Canada—in roles including President, CEO, COO, and Managing Director—I’ve led founder-owned, private equity-backed, and global holding company digital businesses through mergers, acquisitions, and integrations.

I now advise founders and investors through these critical transitions, bringing a practical, real-world perspective to leadership, growth, and change.

Who I Work With

For founders & CEOs
You’ve put in passion, time and money to build a great company and want an exciting future for your business, whether that is organic growth, expansion through addition of services or new markets, or monetization of your efforts.

I help you:

  • Define a clear direction and future roadmap

  • Improve financial performance to attract investors or acquirers

  • Build a high-performing leadership team and scalable org structure

  • Deepen client relationships and retention

  • Position your company as a category leader

“Vanessa’s strategic insight helped me clearly identify where goDonate is now, what the business needs next to grow, and what I should focus on to maximize value to seek investment or consider an acquisition.”
— Vicky Reeves, Founder & CEO, goDonate

For Investors or Buyers
Whether you're making a first-time acquisition or managing post-deal integration, I work with you and your leadership teams to ensure your investment performs—and delivers.

I help you:

  • Drive scalable, predictable financial growth

  • Align and motivate leadership and delivery teams

  • Integrate processes for efficient operations and strong client outcomes

  • Ensure strategic and cultural fit within your portfolio

  • Strengthen the post-acquisition value proposition

“Vanessa absolutely excels at helping agency owners create the framework of client work, process, strategy, culture, delivery, retention, growth & profitability that drives long-term success in our industry.”
— Mike Janiak, Founder & CEO, Pattern